Browser games

A few years ago, a series of major reforms were actively implemented in Ukraine, and my team and I were involved as communication advisors. As digital specialists, we developed large-scale campaigns to inform the public about the reforms, particularly in the judicial system and local governance. Among the technical digital solutions we created were websites and mobile applications, and we also planned informational campaigns across the country in close collaboration with government offices and local officials.

One of our most successful projects was the development of a few browser-based games designed to raise public awareness about their voting rights ahead of local and general elections, as well as the responsibilities of government officials at various levels—from city mayors to the Prime Minister and the President.

These games put players in the shoes of a city mayor, prime minister, president, or member of parliament, allowing them to experience the responsibilities and challenges of these positions. Players must respond to various questions with “YES” or “NO” while managing five key indicators: the country’s budget, security, international reputation, the legality of decisions, and their approval rating. Achievements are earned based on the fluctuation of these indicators, and unexpected events keep the game unpredictable.

When any indicator drops to zero, the game ends, resulting in defeat for both the player and the country. However, completing a term will yield a final score reflecting the player’s success. With over 700 unique situations, players can enjoy multiple playthroughs.

I worked with a team of eight to brainstorm, design, illustrate, develop, and launch these games, producing all the content ourselves. Within just two months, over 2 million users played the game at least once.